etisalat afghanistan

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CEO Message

In line with our brand message “A world where people`s reach is not limited by matter or distance,” we have laid down a unique communication infrastructure in Afghanistan which has enabled our consumers and corporate customers to stay connected and succeed in the digital world. Our unmatched voice and data services has totally transformed communication solutions in the country. We have been the pioneer in introducing innovative technologies in the country and have been giving back to the communities, where we operate, by supporting causes that make a difference in people`s lives.

With over 7 million customers and a notable presence in 34 provinces of Afghanistan, we are proud to say that Etisalat is the number one network of choice for Afghans. We have the privilege of winning our customers` trust, in our short period of stay in the country, which emboldens us to work harder, invest more in our network infrastructure, innovate, and give the best customer experience to our customers using our state of the art technology. 

At Etisalat, we believe that every success of our business is attributed to our customers. Our customers are not just people giving us business but are valued members of our growing family. We fully understand that the social values, important for Afghans, are interrelated with our company heritage and strive to not only design our products and services based on these values, but also practice our CSR activities considering the same. Our goal is to provide the people of Afghanistan with world-class and cost-effective digitized communication solutions. We aim to transition to a digital future in Afghanistan and partner the country in its path towards development and self-reliance so that the Afghans can live a positive life and witness a better tomorrow of their country.

As a company who puts its customers at the heart of everything we do, we are committed to further ease our customers` reach to our products and services. Only recently we established over 800 new mobile shops across the country.  Our call center, the biggest in the country, is continuously growing and levering state of the art call center technologies to improve customer experience.

We understand that our customers expect more from us, thus, we are working to further deepen our engagement with our customers and build more trust by simplifying our offers and revising issues that are likely to cause inconvenience for our customers.

Matthew Willsher
CEO, Etisalat Afghanistan