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Introduction of cutting edge 3G technology by Etisalat bringing a paradigm shift in Afghanistan telecommunications history

Mr. Yasser Aboul Amayem: Serving our customers with speed and delivering quality is our priority

Kabul, June 26, 2012
: Etisalat Afghanistan, the fastest growing telecommunications company in the country and part of Etisalat Group the largest telecommunication company in the Middle East, Asia and Africa, has brought a paradigm shift in the telecommunications history of Afghanistan through the latest launch of its cutting- edge 3G (Third-Generation) services.

A ceremony was held today in Kabul by Etisalat Afghanistan for giving briefing about the 3G services, the benefits of this technology for Afghanistan and plans regarding future expansion within the country. A large number of senior Government officials representing Ministry of Communications & IT, Afghanistan Telecommunications Authority (ATRA), Etisalat subscribers and members of media fraternity witnessed the ceremony.

Engineer Baryali Hassam, Deputy Minister Technical, Ministry of Communications & IT while speaking during the ceremony said, “I would like to congratulate Etisalat in becoming the first company to launch 3G services in Afghanistan and the efforts to rapidly expand the services to different provinces of the country. 3G technology can help Afghans to connect more conveniently and enjoy telecom services provided to them through public private partnership between Ministry of Communications & IT and private sector.”

Yasser Aboul Amayem, Chief Marketing Officer Etisalat Afghanistan said, “The launch of the 3G in Afghanistan by Etisalat marks an evolution in mobile communications and this significant progress is only made possible through a strong public-private partnership model. I would like to congratulate the Government of Afghanistan and Ministry of Communications & IT and ATRA, H.E Chairman ATRA Mr. Abdul Wakil Shergul and H.E Mr. Amir Zai Sangin, Minister of Communications & IT, Government of Afghanistan for their vision which has led to achieving this important milestone in the history of country.”

“We are proud to be the first one to bring this new technology in Afghanistan, thereby, empowering our ever increasing customer base with most innovative technology and products that shall enable their lives and help them further in reshaping the future of the country. This is our top priority and we adhere to it to the fullest in partnering with the people here for the development and future of Afghanistan.”

“Etisalat customers in Afghanistan can now enjoy visual communications, high speed voice and data transfer and advanced internet broadband connectivity through services provided by their favorite mobile phone company. We shall continue to fulfill our promise to continuously deliver quality and provide our customers seamless connectivity every step of the way” - added further by Mr. Yasser Aboul Amayem.

“Since its launch in 2007 in Afghanistan, Etisalat has witnessed unparalleled growth over the last couple of years by enjoying the confidence and loyalty of its customers, backed by investing heavily in the telecommunications infrastructure and expansion of services to the far flung areas of Afghanistan. Being part of one of the largest telecommunications group in the world, the company has brought rich understanding of technology, responsible business and community models through its rich and long history of best practices while providing top of the line telecommunications globally. The company believes in partnering with communities, not profiting on their expense but partnering with them for a bright future. The success model of Etisalat in Afghanistan is built around the long-term success of its customers and economic development the society and its people in Afghanistan” concluded by Mr. Yasser.

3G is capable of supporting multimedia application that deliver packet-switched data with higher spectrum of efficiency, speed and connectivity, re-defining the mode of communications. The audiences which included officials of Government of Afghanistan, Ministry of Communications, Etisalat customers and media fraternity, were given briefing by Etisalat team about the benefits of Etisalat 3.75G services and product offering and also detailed information including the difference between GRPRS/ EDGE and 3.75G technology.

The company has recently launched 3G services in Jalalabad and soon shall be launching 3G services in other provinces very soon.
For more information about Etisalat Afghanistan and launch of 3.75G services; please visit: www.etisalat.af and www.facebook.com/etisalatAfg

About Etisalat: -
Etisalat Afghanistan is the fastest growing telecommunications company in Afghanistan and part of Etisalat Group, one of the world’s fastest-growing telecom groups, rapidly expanding across Asia and Africa. Its UAE operations, strategically located at the crossroads of East and West, enables Etisalat to be the major hub in the Middle East for Internet, voice, broadcast, roaming and corporate data services. Etisalat has been recognized as ‘Best Operator’ 10 times since 2006 and ‘Best Wholesale Provider’ four times in the last three years. Servicing over 167 million customers in 17 countries Etisalat continues to reach out to new customers and markets.

About Etisalat Afghanistan: -
Etisalat Afghanistan is part of Etisalat Telecommunications Group, headquartered in UAE, one of the largest telecommunications group in the world. The company is the first telecom company to launch 3.75G services in Afghanistan and is committed to its resolve of empowering sports in Afghanistan. The company is the official mobile partner of Afghanistan National Cricket Team, Afghanistan National Volleyball Federation as well the official partner of Buzkashi Federation for promoting the National Sports of Afghanistan. The company has taken various initiatives to help Afghan community in the fields of education, health, sports and other social endeavors. Etisalat is a beacon of future for Afghanistan, enabling better tomorrow, improving lives of ordinary people, creating jobs, helping businesses to grow and contributing to national economy!